David Foley is a lifelong advertising and marketing practitioner.
A partner in Direct Mail Insiders, a membership group that helps businesspeople understand and profit from direct mail, David is also the author of Postal Mail Profits in a Digitally Obsessed Age.
For many years, David taught Direct Marketing and Database Marketing at the executive education business at York University in Toronto. As a consultant, he has served clients in consumer products, financial services, franchising, hospitality, meetings, professional services, retailing, seminars, software and winemaking.
David began his career in the MADMEN world of advertising in senior account service roles at international and Canadian-owned agencies and in the magazine publishing industry.
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